Framework – 21 Day Story

Cloud technology enables participants to co-create through quick, immersive experiences from wherever they are, in their natural environment.

Diminish organizational and geographical barriers:

Participants receive one story prompt by SMS or email for 21 consecutive working or calendar days. We call this a ‘story sprint.’

Empower participants to actively problem-solve and co-create the best solutions:

In just a few minutes each day, participants are engaged in an immersive and progressive experience. Experiences can be composed of 11 different types, and delivered to any connected device.

Increase business agility and prepare participants for action:

A sprint resolves in a Story Roadmap – a list of prioritized actions for solving a problem or meeting a challenge.

A 21 Day Story has three parts:

Part One: DEFINE
(5 days)

Define the dramatic problem to be resolved,
its characters and its context.

Part Two: EXPLORE
(11 days)

Get creative, explore possibilities, make critical
choices, converge on optimal paths.

Part Three: RESOLVE
(5 days)

Produce a Roadmap defining a solution to the
problem, and a plan for delivering it.

A 21 Day Story produces honest data

Human beings change through adaptation, How employees adapt has a direct impact on business results in a rapidly changing world.

21 Day Story uses research in Cognitive Neuroscience and a process called Ecological Momentary Assessment (EMA) to continuously produce data that helps leaders guide their teams and organizations. The honest data generated by our platform is far more valuable than what’s produced by a survey, polls or focus group, which are snapshots in time blurred by cognitive bias.

Our process continually evaluates data using a Bayesian Probability Model to describe, compare, and predict outcomes. We improve your ability to theorize and validate solutions, and minimize Type 1 (false positive) and Type 2 (false negative) errors.

We help you move away from ‘Group Think’, which can stifle creativity and problem solving, and into ‘Group Genius’, in which a group arrives at creative solutions that cannot have been produced by any of its members acting alone.

The data collected in a 21 Day Story is anonymized and private. No one can use the data unless an individual opts in.

Rate the need to change the ingredients in ConeTown's ice cream cones. [1 = No change needed; 7 = Complete makeover]

Our technology scales globally

21 Day Story is built in the cloud with Amazon Web Services (AWS), which provides scalability, global infrastructure, data security and integration with other platforms and client enterprise systems

The system used to create 21 Day Stories is fast, flexible and intuitive. It can incorporate different types of media content and can be easily customized for different client services and initiatives

Register for a Free Webinar to Learn How It All Works

Learn how we can help you write your own story of success during a 20-minute information-filled webinar

Cloud technology enables participants to co-create through quick, immersive experiences from wherever they are, in their natural environment.

Diminish organizational and geographical barriers:

Empower participants to actively problem-solve and co-create the best solutions:

Increase business agility and prepare participants for action:

A 21 Day Story has three parts:

Part One: DEFINE (5 days)

Define the dramatic problem to be resolved, its characters and its context.

Part Two: EXPLORE (11 days)

Get creative, explore possibilities, make critical choices, converge on optimal paths.

Part Three: RESOLVE (5 days)

Produce a Roadmap defining a solution to the problem, and a plan for delivering it.